Jody Bisson and Richard Paris-Smith
Jody Bisson is account director at WTW Management, and Richard Paris-Smith is European client service leader at SRS
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How brokers and MGAs are redefining their role
At Biba 2025, it was clear brokers and managing general agents are moving beyond merely reacting to market conditions. Instead, they are seeking to reshape their role through smarter structures, improved tools, and greater control over capacity